Even the most casual viewer of the Democratic convention would get the point: President Barack Obama saved the American auto industry. By the 2010s, Canada had lost a number of manufacturing plants; and an increasing Canadian dollar, the loss of the auto pact and the heightened competition for auto investment dollars in the southern US and Mexico put the Canadian industry in a precarious position.
British automotive production rose from 73,000 in 1922 (both private and commercial vehicles) to 239,000 in 1929, while the number of producers declined from 90 to 41. Three firms— Austin , Morris, and Singer—controlled 75 percent of the British market in 1929.
This will put them in a stronger position to retain a share of the globally growing automotive revenue and profit pool, including new business models such as online sales and mobility services, and cross-fertilizing the opportunities between the core automotive-business and new mobility-business models.
The Automotive Apprenticeship Matching Service was established by the Automotive Industrial Partnership to redirect high quality talent from over-subscribed automotive apprenticeship programmes to other companies within the sector that have similar opportunities.
The European industry was moving in the same directions as the American industry, toward a mass market for motor vehicles, but it made slower progress for a variety of reasons: lower living standards with less purchasing power, smaller national markets, and more restrictions in tax and tariff policies.