Marketing Strategies And Media Mixes At The Automotive News NY Marketing Seminar

Since 1925, Automotive News has been the primary source for news happening among automotive retailers, suppliers and manufacturers. And that means in order to stand out in the eyes of consumers, dealerships must not only be willing to provide an over-the-top experience, but they must also be willing to invest the time it takes to get to know shoppers and understand what makes them tick.automotive newsautomotive newsautomotive news

The near-constant presence of digital and mobile media in most shoppers’ lives explains many of the changes the automotive industry is seeing. Automotive News China launched in 2006 and is published in both simplified Chinese and English. Your morning dose of updates on news and overnight data changes that change the contours of your market. MENTION hydrogen fuel-cells in the automotive context and most people would imagine silent zero-emissions electric vehicles trundling around saving the planet from noxious fumes and global-warming greenhouse gasses. Sign up today to get the best of Automotive News delivered straight to your email inbox, free of charge. Get great offers, the latest news and reviews, photos, videos and more delivered straight to your inbox.

The trophy cases at BMW are filled with the momentos of over 600 world and national championships, but nothing in motorsport history can compare with what one BMW model achieved in the space of one short year,” boasted a BMW Australia advertisement published in late 1987.

Join David Kain, President, Kain Automotive Inc.; Kristy Elliott, Executive Manager, Sunshine Chevrolet; Billy Frank, General Manager, Clear Lake Infiniti; and Valerie Vallancourt, Director of Marketing, Outsell, as they discuss marketing initiatives that will prove to be the most successful to finish out 2016, and options to invest in for 2017.

Southwestern Community College (SWCC) students Richard Welsch and Travis Stalder, both juniors from Nodaway Valley High School in Greenfield, placed eighth in the hands-on portion of the 2015 Des Moines Area Community College (DMACC)/Iowa Automobile Dealers Association (IADA) High School Automotive Skills Contest on Friday, December 11, 2015, at Des Moines Area Community College in Ankeny.